South by Southwest
SXSW
South by Southwest (SXSW) is an annual conference and festival held in Austin, Texas, bringing together programming across technology, film and television, music, and other creative industries. Recognized as the world's largest convergence conference and festival, it features keynote sessions, exhibitions, screenings, and music showcases across numerous venues throughout downtown Austin. Visitors can expect a diverse program spanning multiple creative fields, with networking opportunities. When attending, select your badge type carefully as admission access varies depending on the badge purchased.
- Date
- 2026-03-12 ~ 2026-03-18
- City
- Austin
- Country
- 🇺🇸 United States
- Audience
- Creatives & professionals
- Hotels (per night)
- $300–600
- Venue
- Downtown Austin venues
- Airport Austin-Bergstrom Intl (AUS)
- Local access Most venues walkable around downtown
- Where to base Downtown — book months ahead; rates spike
Mentioned ~19× across the web in the last 6 months
- “Variety's SXSW coverage all in one place, from South by Southwest features to TV show and movie reviews.”
- “Having missed out on last year's South By Southwest Festival for various reasons, AUK's occasional foreign correspondent Oliver Gray returned to the fray this y”
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